Measure What Matters
Neuromarketing research, or consumer neuroscience, is a standard research practice and a complement to traditional market research methods.
Understanding where people look and how they feel, helps marketers create better communications and increase conversion rates.
We combine the most accurate brain imaging technologies with bio measures, to identify levels of customer motivation, ease of comprehension, memory encoding, and much more. These metrics are the start to creating better customer experiences.
What gets attention?
What triggers an emotion?
What inspires a desired behaviour?
High Quality Data for Meaningful Results
For meaningful insights, we test for statistical significance.
Using proven data processing and analysis methods, our Analysis team pin points the most relevant information for easy decision making.
How Does It Work
What Can Be Researched
Scripted or Non-Scripted
Eye Tracking and Engagement
User Error Diagnostics