Project Description
Elements from nature can enhance brain function and work productivity.
Neuroscience insights about the impact of biophilic soundscape systems.
- Neural metrics show how an optimized office environment can increase comprehension and appeal of a task.
- Along with an increase in Motivation, came improvements in writing style, including the use of rare and descriptive words.
- Based on neuroscience research into human motivations and values, habitat soundscaping solution makes open office designs truly inspiring.
About Plantronics
Plantronics is an audio pioneer and a leader in the communications industry. Plantronics technology creates rich, natural, people-first audio and collaboration experiences so good ideas can be shared and heard—wherever, whenever and however they happen.
The company’s portfolio of integrated communications and collaboration solutions spans headsets, software, desk phones, audio and video conferencing, analytics and services.
Our solutions are used worldwide by consumers and businesses alike and are the leading choice for every kind of workspace. For more information visit www.plantronics.com
Challenge
In a world filled with interruptions, people’s attention spans are forced to adapt and to shorten. According to Dr. Gloria Mark, this phenomenon happens every 3 minutes. In other terms the ability to focus and be productive is now threatened by a phone notification or external conversation.
A big challenge with open concept offices is on how to optimize productivity while also taking into account human wellbeing?
Solution and Results
A recent consumer neuroscience study performed in partnership with Plantronics used neural measures from the powerhouse of emotion, the brain. It was found that environments with Habitat Soundscaping abated distractions.
With an improved ability to focus, participants exhibited slightly greater emotional intensity, memory performance and better essay writing quality, including a more descriptive style and more rare words used. These results imply a potential improvement in overall creativity.
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More success stories are in the works. Stay tuned!
