Well-executed haptic treatments elicit as much as 69% more memorability during video play, compared to regular non-haptic videos.
When haptics are expertly implements, participants appeal and interest increased by as much as 19%.
Visual attention to direct mail is more focused than to digital media, due to lack of distractions.
Direct mail is easier to understand due to 21% less cognitive workload, and results in higher brand recall.
Direct mail is far more persuasive than digital media alone, with 20% more motivation response.
Many more success stories are in the works. Stay tuned!
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