How can small, medium or large business improve communications with Neuromarketing insights? "Diana Lucaci (CEO of True Impact – Neuromarketing Research & Strategy; Canadian Chair for the Neuromarketing Science & Business Association) recently joined David Wojcik at Rogers TV for the show called In Business, in order to talk on Understanding Neuromarketing. You can watch the [...]
October 22, 2012 True Impact Marketing (TIM) participated in Digital Day 2012 at the Metro Toronto Convention Center in Toronto ON, presented by Marketing magazine and the Canadian Marketing Association. The conference explored how best to navigate this fast-changing world and reach audiences at key points along the new purchase-decision journey. "Of particular note, some [...]
The Decision Making Process - Neuromarketing Overview from True Impact
Radio Interview on Newstalk 1010 about the importance of emotions when shopping. "Diana Lucaci (CEO of True Impact - Neuromarketing Research & Strategy; Canadian Chair for the Neuromarketing Science & Business Association) joined Gail Vaz-Oxlade’s radio show (The Late Shift) on Newstalk1010 this month to talk about what neuromarketing means to consumers. Diana Lucaci has [...]
Neuromarketing Examples - Neuromarketing Overview from True Impact
